A wooden table with a sketchbook, two black pens, a paper with a black floral sketch, a piece of brown kraft paper, and various art supplies. In the background, there is a bowl of oranges and a container with brushes.

Rove is a Vancouver Island-based creative studio driven by curiosity and a genuine desire to help businesses flourish. We work with people who are passionate about what they do and want their brand to reflect that passion. We approach every project with openness and a natural sense of discovery, guided by a carefully designed strategic process.

We believe in close collaboration, honesty when it matters, and celebrating progress along the way. Think of us as your guide through the process. We are here to encourage you, challenge you when needed, and help your brand grow with confidence.

A brown notebook with a white floral drawing on cover, tied with twine, some open notebooks surrounding it, and a pen on top.

Our Story

Rove began with the recognition that many business owners need more than design alone. They need to feel fully supported through every part of the branding process, from understanding each step to knowing how to use their brand with confidence once it’s complete.


Our goal has always been to create a supportive process that empowers. We help clients understand their brand on a deeper level, feel inspired by it, and confidently champion it in the world. This work goes beyond aesthetics. It’s about building brands that feel genuine, expressive, and easy to carry forward.

We meet you where you're at.

We meet you where you're at.

  • Every brand journey is different. We begin by understanding you, your goals, and your challenges, then create a clear plan that blends strategy and design. Throughout the process, we guide you with care so you always know what comes next.

    We focus on:

    • Exploration with intention to uncover what makes your brand unique

    • Clarity through strategy so every decision supports your goals

    • Design with purpose that connects and inspires

    • Collaboration and care so you feel heard, supported, and confident

    We do not believe in one size fits all solutions. We believe in tailored work that grows with you.

  • Rove is more than a design studio. We are a partner and a guide. We combine big picture strategy with careful craft, offering an experience that feels approachable and supportive.

    We care as much about your confidence as we do about your visuals. From the first conversation to the final delivery, our goal is to help you feel ready to step forward.

  • Supportive and honest

    We communicate clearly so your brand is strong and authentic.

    Curious and creative

    We explore possibilities and bring fresh ideas forward.

    Empowering

    We give you the tools and confidence to own your brand story.

    Strategic and thoughtful

    Every design decision has purpose and intention.

Meet our founder

A woman in a white lace top and long white skirt standing outdoors on a grassy trail, with trees and an overcast sky in the background.

Fiona Hawkes

Creative Director, BFA, BDes

Fiona values the quiet moments of discovery that give a brand its direction. She listens closely, asks thoughtful questions, and helps uncover what feels true. Rove grew from her belief that meaningful design comes from connection and curiosity.

Her creative journey began through photography, where she learned to see the world through light, composition, and perspective. This led her to pursue fine arts at Emily Carr University, followed by formal training in graphic design at Vancouver Island University. These experiences shaped her thoughtful, grounded approach to building brands that last.

Photo by Jen McLeod

Stylized brown fox with stars and planets around it on a black background

See how we can best support your brand.

What we Offer